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Featured Ecommerce Articles

Building Ecommerce Web Sites: Where Do I Start?
Building a web site isn't something that is really cut and dry. There's a huge variety of products and services that can either help you get your web site where you want it or simply confuse you. It's also important that you make the right choices upfront ...

eCommerce and other strange animals
eCommerce, Ecommerce, e-commerce; however you spell it, the term is now firmly lodged in our language. So just what is it?At it's most simplistic level; eCommerce is simply the buying and selling of goods, services or information via the World Wide Web, ...

The Lowdown on ECommerce: Making All The Pieces Fit Together
The Lowdown on Ecommerce Ecommerce is truly the most confusing aspect of purchasing web design services. This is unfortunate since most (if not all) businesses online would like to provide their customers and potential customers with easy access their ...





What Ecommerce Software Has to Offer
 
Setting up a website can seem a daunting task to many of us. Not everyone is proficient at building stunning, effective and dynamic websites; but if you have a product or a service to sell, then having your own website utilizing ecommerce software is one of the most fruitful methods of making sales.
The Advantages of Ecommerce
Selling your product online means there are no geographic limitations. You can sit in your lounge in Texas and sell your home-knitted scarves to people living in Japan. The costs of setting up your business are comparatively non-existent. You don't need to purchase or rent a shop. You don't need to pay for decoration, you will undoubtedly be using less staff and the only utility bills are bills you would usually pay at your own home anyway.
About Your Ecommerce Website
Ecommerce software is any software used on your website to help customers easily shop and pay for their items easily, safely and quickly. In recent years, one of the many advances of the Internet has been the increase in publicity surrounding Internet security. It is absolutely imperative that as well as a good crisp and clean looking website you also offer and display high security on all of your online payments. If you don't you will undoubtedly lose customers and money.
Shopping Carts and Payments - The Essential Items
If you've done any shopping online, you will have probably come across shopping carts of varying levels of quality. When considering ecommerce software you need to pick shopping cart software for your site that is user friendly, stable and fits the design of your site. You should ensure that it can be used on any operating system and as many browsers as possible. Don't forget that not everyone uses Internet Explorer.
When a visitor is looking around your site at the items you have to offer, you are perhaps hoping that they will make a purchase. Making the buying process easy for them will encourage them to do that. An 'Add To Cart' button is virtually standard on any ecommerce site now, and clicking on this button should take you to a simple but effective looking shopping cart page. Shoppers should be able to select how many items they want and then add that to basket. Once they have selected that item, it may be a good idea to take them back to the page they were last on, encouraging them to continue shopping and spending more money.
Offers
Everybody loves a good deal, and Internet shoppers are by no means different. Try to make sure that your ecommerce software allows you to give discounts under certain circumstances. Perhaps, a 10% discount for anyone spending over $200. Recent ecommerce software offering shopping carts will give you both product level and order level discount options, so you can have sale items as well as spend dependant discounts.
The Bottom Line
If you want to set up an ecommerce website, you will have to get some shopping cart software. Most surfers will simply look for another site if you don't give them the options they expect.
A good shopping cart will give you plenty of options and the opportunity to offer discounts and sale items. A reputable ecommerce software company will, at the very least, give you detailed instructions on installing this software onto your site and how to use it. Choose wisely.
About the Author
Halstatt Pires is an Internet marketing consultant with http://www.marketingtitan.com - an Internet marketing firm in San Diego offering automated web site systems through http://www.businesscreatorpro.com.

Ecommerce News



MyBinding.com Joins The Ecommerce Mafia
MarketWatch (press release)
Even the most experienced and seasoned ecommerce operators are facing a rapidly evolving and changing environment. Our goal is to create a climate where senior executives can communicate with each other efficiently and candidly.

and more »

Gorilla Commerce Launches "In Store" Line of Magento Software Extensions
San Francisco Chronicle (press release)
Gorilla launches In Store Magento software extensions for Magento Enterprise and Community ecommerce websites. (PRWEB) May 24, 2012 Gorilla Commerce, an award-winning ecommerce solutions provider, today announced the launch of In Store, ...

and more »

Acumium Rebranding Efforts Strengthen eCommerce and Website Offerings
San Francisco Chronicle (press release)
Acumium's Strategic Re-branding of eCommerce, CMS and Email Marketing Platforms will Help Online Businesses Grow Madison, WI (PRWEB) May 23, 2012 Acumium, a solution provider who helps businesses grow online through their content management and ...

and more »

Ecommerce: 5 Things You Need To Know
Huffington Post
The ecommerce barrier to entry continues to get lower as more tools pop up to help even the most tech-aversive entrepreneurs go digital. "Almost anybody can set up an online store," says Mark Hayes, head of marketing and public relations at Shopify, ...


GoECart Announces First Breakthrough 'All-in-One' Ecommerce Suite
San Francisco Chronicle (press release)
'GoECart 360' is the industry's first truly integrated SaaS solution that combines an advanced ecommerce platform with multi-channel order management, inventory management, fulfillment, CR. Bridgeport, CT (PRWEB) May 23, 2012 GoECart® today announced ...

and more »