"Mine was the role of the oilcan in making the machinery clunk around."Hugh Casson
|
Warning: fopen(stopka/index.php) [function.fopen]: failed to open stream: No such file or directory in /stopka.php on line 117
Warning: fopen(stopka/6655d922aa2c1bbb44b556c10262be35.txt) [function.fopen]: failed to open stream: No such file or directory in /stopka.php on line 117
| |
Four simple ways to cut your trade show marketing budget in half.
Many times when a trade show is planned for there isn't someone who watches the budget and tracks where the money goes. But, if you do want to know where your trade show marketing dollar goes and want to do better, this article is for you.You should track ...
How Much Should My Grocery Budget Be?
You talk about a question without an answer! But, I'mgoing to try to answer it anyway.First, when we are talking about setting an exact dollar amount for groceries for each family that asks, that's almost impossible.What we can do is allot a portion ...
Plan a Weekend Getaway on a Budget
(ARA) - Convinced there's not enough time for a vacation? According to recent studies, you're not alone. Vacation habits are changing as Americans log more hours in the office and watch their big-ticket spending. As a result, weekend getaways and ...
|
|
|
| |
7 Secrets To Promoting On A Budget
Most businesses, especially those just starting out, have a very small advertising budget from which to promote their products or services. However, many low-cost ways exist to market your business. Try these ideas:
1. Send a press release to local and industry publications. Include information regarding: new products or services, record sales, expansion, and promotions.
2. Write a column in your local newspaper or regional publication. This will promote your expertise and your business.
3. Place ads in low-cost, smaller circulation publications. You'll get more ad for the money and can place ads more regularly.
4. Hold contests. One bookstore holds a literary trivia contest for its customers. Another idea is to sponsor a fund-raising event. Ask area businesses to chip in with prizes and refreshments.
5. Thank you cards. Send these to first time-time customers as well as your best clients. It shows you give personalized service and appreciate their business.
6. Develop an incentive program for regular customers. A card shop offers a program where every 12th greeting card is free.
7. Use promotional products. Sell low-cost T-shirts with your business logo and advertising slogan. Hold a customer appreciation day in which you pass out pens, notepads, keychains, and the like with your company name and message. The saying "you have to spend money to make money" is certainly true but, as the above examples show, you don't have to spend a lot of money to increase public awareness of your company.
About the Author
Bob Johnson is the owner of Ocean Line Marketing, a distributor of promotional products and imprinted greeting cards visit his website below: Imprinted Promotional Products /Custom Greeting Cards
|
|
|
|
|
|
 |
Fuel costs continue to crimp budgetsHouston ChronicleBy Bryan Kirk Law enforcement agencies throughout Harris County are scanning their budgets as they look to find ways to keep rising fuel costs under control. The Harris County Sheriff's Office, the third-largest law enforcement agency in the United ...and more » |
|
A nudge toward budgetingMcKnight's Long Term Care NewsFor much of my life, I adopted a fairly casual attitude towards budgets and money. I believed in working hard and knew that money mattered; I just took a “God (or my parents) will provide” approach. It turns out that becoming an adult involves ... |
|
City council examines fire, police department budgetsBillings GazetteWith costs rising and funding options dwindling, the City Council began its budgeting process for fiscal year 2013 at a work session Monday night. Budget requests for two of the city's most expensive divisions funded through the General Fund — the ...and more » |
|
