"Something as curious as the monarchy won't survive unless you take account of people's attitudes. After all, if people don't want it, they won't have it."Prince Charles
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Four Reasons Why You Should NEVER Use Animations In Your eBay Auctions
Inexperienced auction sellers, or those lacking in confidence, often want to make their auction listings more dramatic and exciting. They dread the possibility that buyers will be bored by their auction and turn away with indifference. Therefore, they ...
Online Auction Sites are Great Places to start Selling
So you decided to start a small online business. Most entrepreneurs can't wait to get their online business started and begin to rake in the cash. Entrepreneurs interested in an online business usually pick between two major revenue streams- auction sites ...
Selling on Auction Sites
Reprintable Article: Permission is granted for thefollowing article to forward, reprint, distribute, use forezine, newsletter, website, offer as free bonus or part ofa product for sale as long as no changes are made and thebyline, copyright, and resource ...
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The first thing you need to do is write an auction title.
This is the most important part of your auction. If your title doesn't interest anyone no-one will read your ad.
You could have written the most compelling auction description ever written. But unless anyone reads it you'll get no sales.
All professional ad writers agree that the title is 9x more important than the ad itself. Before you read a newspaper article, what's the first thing you read?
That's right. The headlines. Only when a headline interests you will you attempt to read the actual article.
The most effective way of coming up with the best title
The best way is follow the 100-1 rule. First write 100 titles then pick the best one. Why?
Professional writers do this because 100 seems to exhaust all possible titles. You'll find when you've finished that the best one jumps off the page at you.
Try it! It works. It takes time but nothing comes without effort. And the results will outweigh the work.
There is however a better way that I stumbled across. This method is used by one of the most successful writers on the web.
He simple asks a special question that just gets headlines flooding from your fingers. I must say, it works like magic. He always gets his headline in less than 5 minutes. And what's more, always gets amazing results. Everytime!
Sorry I'm not going to reveal that question here, because I've included it in my best-selling ebook about ad writing. And it would result in less sales, because that would be one of the main reasons people are buying it. Amongst others.
How to write the auction description.
Your description is the part that needs to get the person to place a bid. So you better make sure it's persuasive.
Just about everyone reads the first paragraph. If this doesn't grab em, then they'll quickly leave and look for other auctions.
The best first paragraph is always the one that grabs the imagination. When they read it they should see themselves with your item. A bit like the car salesman who gets you to sit in the vehicle.
Hopefully you've done a good job of that so now they begin reading the rest of your ad.
People want to see the benefits of owning your item. So you need to show all the benefits of having your offering.
You also need to present the benefits in a certain way. The best way I've found for presentation is shown in my book. It always gets the best response whenever I do this in my auctions.
If possible you should always use a photo. When people see what your offering they're much more happy to buy.
So to summarise...
Get the auction title right. This is the most important part by far.
Use a powerful opening paragraph.
Present all the benefits of your item.
If possible use photos.
About the author:
ABOUT THE AUTHOR: Ian Stables shows eBay sellers the best ways to get extra bids to their auctions in his ebook "The 37 Effective eBay Ad Writing Secrets. http://ebayadsecrets.tripod.com/
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Spanish, Dutch Funding Costs Move Opposite At AuctionsWall Street JournalBy Emese Bartha Spain's borrowing costs rose further at Tuesday's Treasury bill auction, underlying the market's unease with the country's funding sustainability as bank recapitalization needs, frail finances in some of its regions and an upwardly ...and more » |
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